Saturday, February 25, 2012

In response to Aislynn Sherry's Post

How do you feel about a driverless vehicle? Would you be an advocate for this type of technology?

I think that these cars are going to be awesome. It is going to be like in the movie I-Robot and it is actually considered dangerous to drive the car yourself. I think that advances in technology like this are going to revolutionize transportation. I would feel a little uncomfortable at first but I think it could eventually be safer and much more relaxing. It would solve drunk and intoxicated driving problems and would be very usefully in emergencies. also this could change the lives of some people who a paralyzed or disabled by allowing them to drive. I think it is going to be a few more years until we see this technology fully integrated in future car. I read a similar article about Google's radar based diver less cars and they have been talking to all the major car companies and their cars have already been spotted on the road driving along side with traffic. Does anyone else think these are going to be awesome or do you think they are going to cause a huge problem?

1 comment:

  1. You note that there may be interesting possibiliites for marketing such cars. What type of targeting strategy do you think they will use? concentrated? differentiated? What will their marketing mix look like in either scenario?

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